Francs Games sponsorship

— June 14, 2022

Atos loses its CEO

Turmoil at Atos. The French IT group, global partner of the IOC within the TOP program since 2001, has made the strategic decision to split into two entities... Read more "

— June 12, 2022

“There will be no more outright partnerships”

The health crisis, a disrupted calendar, the conflict in Ukraine... The sports movement has experienced its share of upheavals in two years. The horizon now seems clearer, but what... Read more "

— March 13, 2020

Bridgestone deploys its team for Tokyo 2020

The organizers of the Tokyo 2020 Games are not the only ones, with the IOC, to cling to their certainty that the Olympic event can take place on the scheduled dates.... Read more "

— January 21, 2020

Coca-Cola in Paris 2024 fashion

A Paris 2024 effect? Not far away. Global partner of the IOC within the TOP program, Coca-Cola has announced its decision to invest the tidy sum of one billion in France... Read more "

— January 17, 2014

Pelé Ambassador of Emirates for the World Cup in Brazil

Sponsor of FIFA, Emirates Airlines has just announced that football legend Pelé will be its global ambassador around the 2014 FIFA World Cup. An initiative that... Read more "

— October 17, 2013

Procter & Gamble supports Canadian Olympic hopes in Sochi

Procter & Gamble Canada (P&G), in collaboration with the Canadian Olympic Committee (COC) and the Canadian Paralympic Committee (CPC), announced its support for 12 Canadian Olympic and Paralympic hopefuls... Read more "

— May 6, 2013

We will have to reckon with Africa

The isolation of African sport could soon be a thing of the past. And it will owe, in part, to the organization every year of a convention of a unique kind on the continent, where... Read more "

— April 18, 2013

H&M dresses Sweden

Swedish clothing giant H&M (Hennes and Mauritz) has announced it will dress the Swedish Olympic team, venturing into sports where its range remains limited. The brand indicated... Read more "