CHiQ is now the data partner of the Ski Jumping World CupFIS has announced a three-season agreement. The Chinese electronics manufacturer will strengthen its presence in winter sports, having sponsored individual FIS World Cup events in recent years.
« We are honored to expand our collaboration with FIS from a simple event sponsorship to an official worldwide World Cup partnership. " says James Wu, general manager of CHiQ's International Brand Center. The company will also supply cutting-edge televisions and displays which will enhance the Ski Jumping World Cup experience.
« We are truly delighted to have found so much in common with CHiQ: a brand rooted in technology and whose global presence continues to expand, underlines Christian Salomon, chief commercial director of the FIS. Data partnership paves the way for many opportunities for growth and innovation in the field of ski jumping, and we are excited to begin exploring them with CHiQ. »
