Great catch for Lima 2019. The organizing committee for the next Pan American Games, scheduled from July 26 to August 11 in the Peruvian capital, announces the signing of a partnership contract with Toyota. The Japanese automaker becomes a gold sponsor of the event, the highest level of the marketing program. Contract value: $2,5 million. As a bonus, Toyota will provide the organizing committee with a fleet of around fifteen vehicles, with drivers, intended to transport athletes and VIPs during the Pan American Games. Toyota also becomes an official sponsor of the flame route.
— Published on April 9, 2019
