The price of tickets for the 2026 World Cup has been at the heart of the debates for several months. With just over a month to go before the start of the tournament, FIFA is particularly active in selling its hospitality packages. The Guardian reports that luxury packages are still available for 102 of the 104 World Cup matches. FIFA has created a new category, "essentials suite"To accelerate sales, individual tickets are now being offered for suites initially intended for groups. According to The GuardianFIFA and its partner On Location have revised their revenue targets downwards in this category and therefore adapted their strategy.
At the close of the FIFA congress, Secretary General Mattias Grafström was questioned about the numerous criticisms voiced by supporters: I will always understanding for the fans and their opinionsBut I think there's quite a wide range of ticket prices – some are cheap, others more expensive. But of course, we are listeningWe take the comments into account, and as with every World Cup, we will take stock and see how we proceed for the next one. »
