The next SportAccord Convention, scheduled for April 2-5, 2017 in Aarhus, Denmark, has concluded its media partner program. The three main ones of this 15th edition are British and Chinese. The organizers revealed that the first row of media partners would be occupied by SportBusiness Group, Sportcal and Yutang Sports. The first two are regulars at the Convention, present since the beginning. The Chinese group, for its part, joined the event for the first time last year in Lausanne.
— Published February 3, 2017
