ITA Airways, the main Italian airline, has committed as official sponsor of the Olympic and Paralympic Games Milan-Cortina 2026. This partnership was announced on the occasion of the inauguration of a new lounge at Milan Linate Airport. It will notably take the form of the broadcast of a promotional spot and a “Destination Milano Cortina 2026” competition for the company's passengers, with prizes such as access to the Games. Two aircraft from the ITA Airways fleet dedicated to two legends of Italian winter sports, the A320 Gustav Thoeni and the A320neo Enrico Fabris, will also be decorated with stickers representing Olympic and Paralympic disciplines
“We are very proud to be the official airline of the Olympic and Paralympic Winter Games, said Sandro Pappalardo, president of ITA Airways. Being alongside Milan-Cortina 2026 means, for ITA Airways, strongly reaffirm our link with Italy, with Italian sport and its values: passion, determination, inclusion and team spirit. This is an important step for our company, which proudly underlines its role as a benchmark carrier for our country and an ambassador of Italian excellence in the world.
COJOP President Giovanni Malago welcomed " the birth ofa winning duo that will forever mark the history of world sport " during this announcement: " Less than a year before Milan-Cortina 2026, this synergy with ITA Airways, the pillar of national and international connections, takes on an inestimable strategic valueThis natural alliance projects the image of Italy, with its innate hospitality and tourist vocation, onto the international stage. We are convinced that this collaboration is not a simple agreement, but a historic step that strengthens our Games Olympic and Paralympic athletes and the legacy they will leave. » The COJOP has now validated more than 30 partnerships, including ten categorized as official sponsors.
