— Published January 13, 2026

World Archery and Hyundai extend their partnership

Archery

World Archery and Hyundai have extended their sponsorship agreement for three years, which now runs up to 2028In addition to retaining the rights of naming rights for the World Archery Championships and World CupThe Japanese company will now be associated with the World Archery Para Series and the Indoor Archery World Series. The relationship between the two parties dates back to 2016.

« We are delighted to extend our partnership for another three yearsGreg Easton, president of World Archery, said in the statement released in December. The new Hyundai's commitment to disabled archery and its support for events open to the general public promotes inclusion and active communities, as well as high-level sporting performance. »

« Archery embodies the precision, concentration, and harmony between man and technology that Hyundai strives to achieve in all aspects of its mobility solutions., adds José Munoz, president of Hyundai Motor Company. Our renewed partnership reflects not only our shared values, but also our commitment to supporting diversity, inclusion and excellence in sport and innovationTogether, we want to inspire a new generation of athletes and fans around the world. »