— Published June 2, 2025

Milan-Cortina 2026 attracts German sponsor

Milan-Cortina 2026

Bauerfeind will be an official sponsor of the upcoming Winter Olympic and Paralympic Games. The German company, specialized in orthopedic solutions, will put its expertise at the service of the athletes who will participate in the event, announced the Organizing Committee.

"Bauerfeind's deep understanding of the needs of the athletes – the true protagonists of the Games – gives us confidence in a collaboration based on mutual trust, says Nevio Devidé, Chief Revenue Officer of Milan-Cortina 2026. The health and performance of our athletes are a priority, and having Bauerfeind on our side means we can count on an excellent partner to achieve this goal.”

Carlo Sabato, CEO of Bauerfeind Italia, also reacted to the signing of the contract: “Being a partner of Milan-Cortina 2026 represents a natural continuation of Bauerfeind’s twenty-year history alongside this major event, but also a clear step towards the future. We want to reaffirm our strong commitment to promoting movement, well-being and a better quality of life for all »