The Olympic Games are about much more than just sport. This idea is at the heart of the Cultural Olympiad, which will open soon in Los Angeles. The LA28 organizing committee has just presented its outline. The program will unfold in fashion, cinema, gastronomy, music, performing arts and visual artsIt will mobilize cultural institutions, local artists, associations and neighborhood spaces where creativity is already thriving ».
Among the first initiatives confirmed: 28 films dedicated to sport will be screened free of charge in iconic locations throughout the city, and 16 art posters (eight for the Olympic Games, eight for the Paralympic Games) created by local artists will be revealed in July 2027. Local cultural organizations will also be able to apply for a special label from the beginning of 2027.
🤩 @LA28 unveils its Cultural Olympiad programme!
- IOC MEDIA (@iocmedia) May 8, 2026
A multi-year initiative celebrating Los Angeles' creativity, bringing art, music, film and culture to communities across the city ahead of the Olympic Games 👇
🔗https://t.co/2apnzwdHu7 pic.twitter.com/9Em1JfRLlo
« Sport and culture are not meant to be separated., insists Nora Halpern, general manager of the Cultural Olympiad. The Olympic Games speak of the joy of effort, mutual support, and the celebration of what unites us as human beings. This is precisely the reason for the existence of the Cultural Olympiad. We deliberately designed the Cultural Olympiad starting from local communitiesso that it accurately reflects the voices of our territory. The Cultural Olympiad must belong to Los Angeles, not just take place there. We wish so that every resident of the city can see themselves reflected in our program. »
