— Published September 23, 2025

ANOC is banking on its AGM and Awards to boost its partnerships

ANOC

Hong Kong will host the 28th General Assembly of the Association of National Olympic Committees and the ANOC Awards from December 7 to 10, 2026. ANOC intends to take advantage of the event to generate income and in this regard, it has just communicated on the different partnership opportunities. With more than 1000 people from NOCs, international federations, the IOC and other organizations, these four days represent a great opportunity for businesses. who wish to present their brands to an influential international audience at the heart of the Olympic Movement ».

ANOC has put in place formulas designed to " maximize brand visibility and engagement opportunities " Those for the General Assembly are available in three levels (Gold, Silver and Bronze), offering various benefits such as access to networking and exhibition spaces or integration with ANOC.tv. Companies that wish to partner with the ANOC Awards will be able to enjoy additional benefits through the Diamond and Ruby partnership levels. These prestigious opportunities include the unique chance to present awards on stage alongside the world's best athletes, to create custom price categories, to obtain naming rights and to be associated exclusively with sporting achievements ", underlines ANOC.

All packages include a digital marketing support, including email campaigns targeting event attendees and content on ANOC social media. More information will be provided to interested companies via the form accessible here.