Riyadh 2025 is fast approaching. With just over a month to go until the opening, on November 7, the Islamic Solidarity Sports Association (ISSA) signed a contract. a memorandum of understanding with the Association of National Olympic Committees (ANOC) Wednesday. A collaboration that will allow ISSA to rely on several ANOC tools: its ANOC.TV platform for streaming competitions, its content creation studio and its Digital Content Hub to ensure efficient distribution of content to all stakeholders of the Islamic Solidarity Games.
« We are delighted to partner with ANOC to raise the visibility of the Islamic Solidarity Games, comments ISSA Secretary General Nasser Majali. Athletes from our 57 NOCs have inspiring stories to share eThis collaboration will ensure they are heard by sports fans around the world. »
Some 3.500 athletes are expected to attend these Games. ANOC.tv's continued growth and work on several multi-sport events this year have increased its audience and reach. This is an opportunity to highlight the performance of athletes of the 57 NOCs with new audiences, underlines Gunilla Lindberg, Secretary General of ANOC. We hope that this memorandum of understanding marks the beginning of a constructive partnership between our two organizations. »
