In full Club World Cup, FIFA is seeing traffic to its digital platforms explode. The body's website recorded 16 million unique visitors in June, more than in the first five months of the year. FIFA's official social media accounts have gained six million subscribers since the start of the competition on June 14, while its apps were downloaded one million times in June.
« internet searches Searches for the FIFA Club World Cup have increased more than tenfold since the opening match on June 14, and according to Google Trends, it is currently the most used term related to sporting events. » welcomes the authorityThe tournament is entering its final stretch, with the final scheduled for Sunday in the United States.
