« A turning point in the history of the African Youth Games. "The 2025 edition, held in Angola in December, benefited from unprecedented visibility on social media. ANOCA reports" an impressive digital impact with more than 2 million views on official platforms social media The live broadcasts, meanwhile, garnered 300.000 views. This, according to the ANOCA, is proof of " the growing appetite of the African and global public for continental sport, and that practiced by young people in particular ».
The ANOCA had clearly identified this area for improvement by investing in the creation of a digital platform enabling the live broadcasting of competitions, a content strategy across all platforms and « targeted communication campaigns "To maximize engagement." The audience reached extended to several countries around the world, transforming these Games into a truly pan-African and intercontinental eventThis exceptional geographical reach demonstrates that African sport now transcends the continent's borders to reach a truly global dimension. " the organization is pleased, without giving further details.
