— Published 23 May 2023

The French want to be reassured

With less than 500 days to go before the Paris 2024 Games, polling and survey institutes are having a field day around the Olympic and Paralympic event. Very trendy, one of them has abandoned the traditional formula to prefer a “tracker”, called “Pulse & Perf”. Toluna Harris Interactive has unveiled the latest results of a survey conducted from April 12 to 20, 2023 in 8 countries (France, UK, Germany, Italy, Spain, USA, South Korea and Japan). First lesson: the French need to be “more reassured about the organization of the Olympic Games.” They are 77% to say they are worried about the prospect of possible disruptions related to a labor movement. This concern is less marked in other countries, although it is still shared by 62% of respondents. Another lesson: awareness of the Paris 2024 Games remains low outside France. While 85% of the French spontaneously cite Paris 2024 as the venue for the next Olympic Games, only 45% of those surveyed in Europe (Great Britain, Italy, Spain, Germany), and barely 20% in the United States, are able to say so. In addition, the French believe that the 2024 edition will be more innovative (27%) than the previous ones, beneficial for the image of the organizing country (29%), and positive for the French economy (27%). But, except a surprise, they estimate at 47 % that the Games of Paris 2024 will be less accessible financially than the previous ones.